Heatmaps & User Behavior Analysis

See exactly what your visitors do on your website & why they’re not converting.

What We Do

Data analytics tell you what is happening on your site. Heatmaps and session recordings tell you why. We set up and analyse behavioral analytics tools to identify where users are getting confused, what they’re ignoring, and where they’re dropping off — then translate those findings into concrete improvements.

What’s Included
⚙️ Tool Setup & Configuration

Install and configure Hotjar, Microsoft Clarity, or Crazy Egg on your key pages. Set up heatmap, scroll map, and session recording capture.

🖱️ Click & Scroll Heatmaps

Analyse where users click, how far they scroll, and which elements are being interacted with (or ignored).

🎥 Session Recording Review

Review individual user session recordings to identify confusion patterns, rage clicks, and exit behaviours.

📉 Funnel Drop-off Analysis

Map where users are abandoning your conversion funnel and identify the specific friction points causing drop-off.

📝 Form Analytics

Identify which form fields cause the most abandonment and friction in your lead capture or checkout process.

📋 Monthly Behaviour Report

Regular report with annotated heatmap screenshots, key findings, and prioritized UX recommendations.

Want to see what your audience is actually doing?

We’ll set up and send you your first user behaviour/heatmap report within 2 weeks.

Book a Strategy Call →
Tools We Use
Hotjar Microsoft Clarity Crazy Egg Google Analytics 4
15% Avg. lift in conversions after fixes
80% Users never scroll below the fold
3 sec Time before a user decides to leave